Print Ads X Concept Ideation
Highlighting print ads produced for Toyota and Comcast as well as concepts submitted and thoughts on other brands.
Print ad for the Toyota Camry Hybrid highlighting its environmental benefits to the urban market
(Burrell Communications).
Comcast/Xfinity sponsored print ad celebrating MLK Day on the 50th anniversary of the March on Selma.
(Burrell Communications)
I enjoy doing projects like this. Many municipalities have never had newsletters done at a high level. When done correctly, the residents of that community become accustomed to their publications designed properly. And that builds pride for that community.
Concepts for Homewood Suites Hilton Hotels. The ask was to highlight their new more roomier suites. Believing a unique way to bring this to life was to use their mascot, the mallard, and putting it in uncomfortably tight spaces. Asking the question "Need More Room?" connected with travelers that demanded larger more roomier suites at affordable prices.
(DraftFCB)